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Returns the brand’s identity snapshot — id, slug, plan tier, name, mission/description, industry, differentiators, personas (every active one), distribution accounts per channel (up to 20) with voice, recent brand-knowledge entries, and active competitors (up to 10). Use this to brief an AI on who the brand is before drafting content, reviewing positioning, or evaluating a competitor mention. Call this first. Before any write (ingest_conversation, create_content_draft, mark_content_posted, etc.), call get_brand_context to verify the resolved brand matches what the user expects. Pay attention to brand.planTier and brand.name — when a user has multiple brands of the same name, planTier is the disambiguator. If the resolved brand looks wrong, call list_brands to see all brands the user has access to and surface the mismatch instead of writing. When you tell the user which plan the brand is on, say brand.planName (e.g. “Optimize”), never the planTier key (e.g. “professional”). planName is null for a workspace billed through a service provider; don’t name a plan for it. Use this when the user asks:
  • “Tell me about this brand.”
  • “What’s my voice on LinkedIn?”
  • “Who are my personas?”
  • “What are my differentiators?”
Skip when the user wants metrics (use get_brand_visibility) or a to-do list (use get_geo_priorities). Response shape: { brand: { id, name, slug, planTier, planName, websiteUrl, description, industry, differentiators[] }, personas[], accounts[], recentKnowledge[], activeCompetitors[] }. A persona with locked: true isn’t unlocked on the brand’s plan: emit_* rejects it as persona_id. Takes no arguments — brand and user are resolved from the auth context.

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Inputs

No inputs — call with an empty argument object.